As we consider how to better support healthy aging, it’s important to recognize the contributions of older adults and the role communities, health systems, and health plans play. Digital equity is a critical part of that effort, helping ensure people of all ages have fair access to technology and digital healthcare tools.
For older adults, technology can make it easier to stay connected to care, manage health conditions, and access trusted information. But access alone isn’t enough. Digital tools must also be easy to use, inclusive, and supported by real people, especially when it comes to navigating healthcare.
Why digital equity matters for older adults
Healthcare is becoming more digital every day. From finding plan information to communicating with care teams, technology now plays a central role in how care is delivered and managed.
When designed with older adults in mind, digital tools can help:
- Improve access to care and health information
- Support chronic condition management
- Reduce unnecessary in‑person visits
- Strengthen communication with providers and caregivers
At the same time, many older adults face barriers such as limited broadband access, unfamiliar technology, or concerns about privacy. Digital equity means offering tools that feel approachable and providing support when questions arise.
Technology should support care, not replace it
Digital equity doesn’t mean pushing everyone to use the same tools. It means offering choice.
For older adults, the most effective digital experiences are those that complement human care. Simple navigation, plain‑language explanations, and easy access to help can make a meaningful difference, especially when paired with trusted care teams.
As part of the Mass General Brigham system, the health plan connects members to a wide network of doctors, hospitals, and services working together to support their health.
Support for members, online and beyond
Digital tools are most helpful when members know where to turn for support. Mass General Brigham Health Plan members have access to plan information, resources, and assistance through the health plan’s member portal, along with phone support when questions come up.
Whether you’re looking for coverage details, care resources, or general guidance, the website is designed to help members find information in a way that works best for them.
Small steps toward greater confidence
Building digital confidence doesn’t happen overnight. For many older adults, small steps, such as learning where to find plan information online or understanding how to prepare for a virtual visit, can help build comfort over time.
Health plans, providers, caregivers, and communities all play a role in supporting digital equity by:
- Offering clear, easy‑to‑understand guidance
- Providing multiple ways to get help
- Designing tools with accessibility in mind
- Respecting individual preferences and comfort levels
Digital equity means empowering older adults to access care and information in ways that feel supportive, accessible, and not overwhelming.
How Medicare Advantage can support digital access
For many Massachusetts residents, Medicare Advantage plans are a key source of coordinated, connected care. A strong Medicare Advantage experience goes beyond coverage alone; it helps members navigate care more easily, whether they prefer digital tools, phone support, or in‑person services.
Mass General Brigham Health Plan offers Medicare Advantage plans designed to support members with clear information, accessible resources, and connection to the broader Mass General Brigham system.
We recently added a new accessibility tool to MGBHP.org to help make our website easier to use and navigate for people with different needs. To learn more, click on the icon in the bottom right corner of our website, MGBHP.org.
Moving forward, together
At Mass General Brigham Health Plan, digital equity is part of a broader commitment to equitable, high‑quality care for every member. By combining accessible digital tools with trusted care teams and strong system integration, Medicare Advantage members can engage with care in ways that meet their needs.
As healthcare continues to evolve, the focus remains clear: technology should make care more human, not less.
